Thursday, March 22, 2012

Penn state memes



                                                                                Penn State Memes
                As you scroll down your homepage on facebook you probably see two or three facebook memes and everyone likes, shares, or comments on them. Sometimes people even do all three. As I sat in bed and wondered what I would write about this week I happened to notice one and it made me think of why I found it so interesting. Is it the fact that it reminds me of something? Is the picture of something interesting? Is it that I logged on to facebook with the hope of being entertained? After thinking about it for a little bit I realized that it is all three. Memes have been taking over facebook and is almost a daily source of entertainment for me. Today I would look at the latest meme and discuss why it is particularly amusing.
 
                As I currently sit in a hot dorm room with only a fan and an open window to keep me cool I can’t help, but laugh. The meme is not witty or did it tell me something I did not already realize. It just simplicity stated what was already on my mind. It is simply to the point and relies solely on the fact that the audience is feeling the same way. He used a dark blue background which drew attention to the bright white words. He allowed us to see the anger and frustration that we are already feeling. He used the most basic form of rhetoric by playing on his audience pathos and the kairotic moment. If he created this meme in January it would have been ignored because it is already cold, but since he created it in the middle of a hot season we are all pissed by the heat in our rooms. The kairotic moment is the fact that we are already ready to laugh at any meme we see because we expect them to entertain us as they have been doing for the last few months.

1 comment:

  1. I've never though about Penn State memes as rhetoric, but you're totally right... they are! They appeal to emotions that only Penn Staters understand... like the chaotic atmosphere of 100 Thomas for instance. They also seem to come out at just the right kairotic moment, like the "heat" meme you're talking about.

    ReplyDelete