Penn
State Memes
As you
scroll down your homepage on facebook you probably see two or three facebook
memes and everyone likes, shares, or comments on them. Sometimes people even do
all three. As I sat in bed and wondered what I would write about this week I
happened to notice one and it made me think of why I found it so interesting.
Is it the fact that it reminds me of something? Is the picture of something
interesting? Is it that I logged on to facebook with the hope of being entertained?
After thinking about it for a little bit I realized that it is all three. Memes
have been taking over facebook and is almost a daily source of entertainment
for me. Today I would look at the latest meme and discuss why it is particularly
amusing.
![](file:///C:/Users/babygirl/AppData/Local/Temp/msohtmlclip1/01/clip_image001.png)
As I
currently sit in a hot dorm room with only a fan and an open window to keep me
cool I can’t help, but laugh. The meme is not witty or did it tell me something
I did not already realize. It just simplicity stated what was already on my
mind. It is simply to the point and relies solely on the fact that the audience
is feeling the same way. He used a dark blue background which drew attention to
the bright white words. He allowed us to see the anger and frustration that we
are already feeling. He used the most basic form of rhetoric by playing on his audience
pathos and the kairotic moment. If he created this meme in January it would
have been ignored because it is already cold, but since he created it in the
middle of a hot season we are all pissed by the heat in our rooms. The kairotic
moment is the fact that we are already ready to laugh at any meme we see
because we expect them to entertain us as they have been doing for the last few
months.
I've never though about Penn State memes as rhetoric, but you're totally right... they are! They appeal to emotions that only Penn Staters understand... like the chaotic atmosphere of 100 Thomas for instance. They also seem to come out at just the right kairotic moment, like the "heat" meme you're talking about.
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